The Art of Arabian Perfumery with French Elegance

Around the Oud

Sophistication featuring Oud & Sandalwood

  • Enter into the world of oud and sandalwood, two of the most beloved ingredients in Arabian perfumery. Rooted in Middle Eastern heritage, Around the Oud blends authenticity and innovation, transforming these treasured ingredients into harmonious olfactory masterpieces. Whether it's the bold intensity of oud or the subtle elegance of sandalwood, each creation offers timeless luxury and modern refinement.

  • ▫ Oud or agarwood is a rare and precious resinous wood with deep, smoky, and leathery nuances. A symbol of prestige in Arabian perfumery.

    ▫ Sandalwood is smooth, creamy wood with a subtle sweetness, bringing warmth and balance to compositions.

    In this collection, these two iconic ingredients balance each other beautifully, with oud providing richness and sandalwood lending a soft sophistication to create harmonious and luxurious fragrances.

  • For centuries, oud has been a pillar of Middle Eastern perfumery, cherished for its depth and longevity. Sandalwood, known for its calming and elegant aroma, has been used for fine fragrances across different cultures.

    Around the Oud pays homage to this heritage, blending tradition with modern artistry to offer fragrances that embody both history and innovation.

Around the Musk

Harmony featuring Black Musk & White Musk

  • Explore the contrasting characters of musk: the clean, delicate beauty of white musk and the rich, deep sensuality of black musk.

    Around the Musk reflects our dedication to the beauty and artistry of Arabian perfumery. Every creation in this collection honors tradition while embracing innovation, offering fragrances crafted with care and ethical responsibility.

  • ▫ Black musk is known for its depth and intensity, exuding a dark, sensual aroma that envelops the wearer in warmth and mystery. It often has earthy, woody, and slightly spicy undertones, making it a favorite in oriental and unisex fragrances. Black musk is bold and assertive, designed to make a lasting impression.

    ▫ In contrast, white musk offers a clean, powdery, and slightly sweet aroma, evoking a sense of purity and refinement. Its understated elegance makes it suitable for everyday wear and universally appealing.

  • Musk has been a cornerstone of perfumery for centuries, appreciated for its ability to add depth, warmth, and longevity to fragrances.

    ▫ Animal Musk: Historically derived from the musk gland of the musk deer, this type of musk carries a deep, rich, and powerful aroma. However, due to ethical and environmental concerns, we choose not to use animal-derived musk in our perfumes.

    ▫ Botanical Musk: Modern perfumery has embraced plant-based musk as a cruelty-free alternative. Extracted from natural sources like ambrette seeds or counterparts that replicate the olfactory profile, botanical musk delivers the warmth and depth of traditional musk while respecting ethical values.

    With Around the Musk, we reinterpret this legendary ingredient, blending heritage with innovation to create fragrances that remain true to the art of Arabian perfumery while embracing the future.

Around the Amber

Mastery featuring Amber & Ambergris

  • With global recognition for our mastery of amber and ambergris, we have become a benchmark for refinement and sophistication in Arabian perfumery. This collection showcases two distinct interpretations of amber: the strength of ambergris and the warm botanical amber. Each fragrance is meticulously crafted to highlight one of these bases, seamlessly blended with carefully chosen notes to create unforgettable perfumes.

    Rooted in Middle Eastern heritage and elevated by French artistry, Around the Amber represents our commitment to blending tradition and innovation to make exceptional olfactory masterpieces.

  • ▫ In perfumery, amber often refers to a botanical blend crafted from natural resins, spices, and aromatic extracts.

    ▫ Ambergris is a rare treasure from the ocean, formed in the digestive system of sperm whales. Over time, it transforms into a unique scent with sweet, earthy, and marine nuances, adding unparalleled depth and complexity to fragrances, elevating them to new heights of sophistication.

    Together, these two elements form the foundation of Around the Amber, creating perfumes that balance richness with refinement.

  • Amber has been a symbol of luxury and prestige in perfumery for centuries, deeply embedded in Arabian heritage and global fragrance traditions.

    ▫ Botanical Amber has a strong link with ancient cultures, where it was used in early perfumery for its warm and enveloping aroma.

    ▫ Ambergris has long been associated with the most prestigious fragrances, known for its rare, evolving character that transforms scents into masterpieces.

    By blending heritage with innovation, Around the Amber revives these legendary materials, crafting perfumes that reflect both their historic grandeur and contemporary artistry.

Around the Mist

Modernity featuring Tradition

  • A collection of Extrait de Parfum where modern innovation meets timeless perfumery traditions.

    With an exceptional balance of heritage and contemporary craftsmanship, these perfumes envelop the wearer like an ethereal mist, offering a sophisticated and unforgettable presence.

  • Inspired by our finest blends, Around the Mist reinterprets these iconic scents with modern perfumery innovations.

    ▫ Around the Oud, Around the Musk & Around the Amber: The foundation of Arabian fragrance traditions.

    ▫ Exquisite Concentrations: Each fragrance is crafted with a high perfume oil concentration, ensuring exceptional longevity and sillage.

    By uniting the heritage and the present, Around the Mist offers a new dimension of niche perfumery.

  • Extrait de Parfum is a modern and prestigious expression of perfumery. This collection serves as a bridge between tradition, rooted in Arabian heritage, and modernity, using contemporary perfumery techniques.

    By honoring tradition while embracing innovation, Around the Mist is our commitment to perfumery at its highest level.

Oudh Interlude

Creativity in Limited Edition

  • Oudh Interlude is a limited edition collection that invites you to explore the beauty of oud through unique and unexpected combinations. Each fragrance highlights the depth of oudh, subtly softened, enriched, or brightened by carefully selected counterparts.

    Designed for both oud lovers and those new to its world, this collection offers a chance to experience oud in different expressions.

  • Oud is skillfully blended with complementary notes to create distinct olfactory experiences.

    With Oudh Interlude, oud is reimagined through a lens of creativity, offering new dimensions to explore.

  • Oudh Interlude is inspired by the art of traditional attars, where pure oud is carefully blended with select natural ingredients to create deep scents.

    This collection is a celebration of oud’s legacy, preserving its deep cultural significance while offering a refined olfactory journey through its most timeless pairings.

Around the Incense

Heritage featuring Incense & Bakhoor

  • Around the Incense explores the world of bakhoor and incense, two distinct yet complementary traditions, each offering its own unique sensory and cultural experience. Rooted in Middle Eastern heritage and crafted with meticulous care, this collection is an invitation to rediscover the refined art of perfuming a space and fumigation.

  • This collection highlights two timeless forms of fragrant smoke:

    ▫ Incense: Made from woods, resins, and botanicals, incense is a universal tradition found across cultures.

    ▫ Bakhoor: A reference of Middle Eastern excellence. Originating from ancient traditions, bakhoor is a symbol of hospitality and celebration.

  • The use of incense and bakhoor spans centuries, with each culture adding its own traditions into the practice.

    They hold a special place in Middle Eastern heritage, where it is used to welcome guests, enhance gatherings, and mark important occasions. Traditionally burned in a mabkhara (incense burner), bakhoor is an expression of hospitality and refinement.

〝From the heart of Dubai, we build a world where every scent tells a story, relives deep memories, and brings a smile to your face.〞

Anthony Marmin

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